Last updated: March 7, 2026
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This Privacy Policy explains what information WayFairer collects, why we collect it, how we use it, and the choices you have. We wrote this in plain English so course staff and players can understand it without needing a lawyer.
"WayFairer", "we", "us", and "our" means WayFairer Labs Ltd, a New Zealand company. "You" means a golf course, a marshal, staff member, or player who uses our services.
If you have questions, email privacy@wayfairerlabs.com.
1. What Information We Collect
We collect different types of information depending on how you use WayFairer.
Players (using the app):
We collect:
- Name or nickname you enter
- GPS location during your round
- Movement, timing, and pace of play data
- Device information (e.g., app version, performance logs)
We do not collect:
- Email addresses
- Phone numbers
- Contact information
- Payment information
Courses, staff, and marshals (dashboard users):
We collect:
- Name, email, and logon details for staff
- Course setup information
- Session and round data
- Dashboard actions (e.g., reports run, settings changed)
Website visitors:
We may collect:
- Basic analytics
- Technical logs
- Browsing behaviour on our site
All data we collect is used to operate, improve, or secure the service.
2. How GPS Tracking Works
GPS tracking is only active during a round of golf.
Tracking turns on when:
- A round starts, or
- The player enters course boundaries (depending on course settings)
Tracking turns off when:
- The round ends
- The player leaves the course for a set amount of time
- The player manually stops tracking (if the course allows it)
We do not track players off-course.
3. Why We Collect This Information
We collect data to:
- Provide the WayFairer service
- Show real-time player positions to marshals
- Calculate pace of play
- Help courses manage rounds
- Improve the accuracy of our system
- Generate insights and analytics
- Keep the platform secure and running reliably
We do not sell personal information.
4. What Courses Can See
Courses can see:
- Players currently on their course
- Live location and pace
- Session history for their own course
- Behavioural patterns linked to a WayFairer ID
Courses cannot see:
- Player data from other courses
- Any player's home address, phone number, or contact details
- Raw GPS data beyond their own course operations
5. How We Use Anonymised and Aggregated Data
We anonymise data by removing anything that identifies a specific person or course.
We use anonymised and aggregated information to:
- Improve algorithms
- Train pace-of-play models
- Run performance analysis
- Build historical reports
- Improve WayFairer as a product
- Benchmark trends across regions
This type of data does not identify you or your course.
We may keep anonymised data indefinitely.
6. How Long We Keep Information
Different types of information have different retention periods:
- Raw GPS data: kept for a short operational period
- Session summaries & pace history: up to 7 years
- Staff logon and account details: stored while the account is active
- Anonymised aggregated data: kept indefinitely
If a course stops using WayFairer, we securely archive or anonymise data where appropriate.
7. When We Share Information
We do not sell your information. We only share it when necessary to run and improve the service.
We may share data with:
- Our hosting provider (OVH Cloud)
- Our email service provider
- System and error monitoring tools
- Mapping or geospatial tools we rely on
These providers follow strict data protection standards.
We may also share information if:
- Required by NZ law
- Needed to protect someone's safety
- Needed to investigate misuse, fraud, or security issues
We never share identifiable player information with other courses.
8. Where Data Is Stored
Data is stored on secure servers. We operate regional servers (NZ, Australia, and others as needed). Early on, data for nearby regions may be processed on a shared server (for example, Australian courses may temporarily use the NZ region).
We will always protect your data under this Policy, regardless of the region used.
9. Security
We use industry-standard practices to keep your information secure.
However, no online system is completely safe. If someone gains unauthorised access due to hacking or criminal activity, we cannot guarantee absolute protection (see our Terms of Service for details).
If a data breach occurs, we will:
- Investigate it quickly
- Notify affected parties if required
- Work to prevent it happening again
10. Your Rights (NZ Privacy Act)
Under New Zealand law, you have the right to:
- Ask what information we hold about you
- Ask for a copy of your information
- Ask us to correct information that is wrong
- Ask us to delete certain information where appropriate
Players can contact us directly, even if their course set up their session.
We may need to verify your identity before releasing data.
11. Account Deletion
If you create an account, you can request deletion from within the app. For simple step-by-step instructions, visit Delete Your Data.
When deletion is completed, we permanently disable account access and remove or anonymise account identifiers, including authentication links and active session tokens. Push notification tokens linked to the account are also removed.
We may retain certain operational, security, fraud-prevention, audit, and legal records for defined periods where required. Where appropriate, retained data is de-identified or aggregated and no longer used to provide account access.
If you have questions about deletion or retained data, contact privacy@wayfairerlabs.com.
12. Children
WayFairer is not designed for children under 13. If a junior player uses the app, the course is responsible for ensuring appropriate consent is obtained from a parent or guardian.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Significant changes will be noted on our website.
Using the service after changes means you accept the updated Policy.
14. Contact Us
WayFairer Labs Ltd
Email: privacy@wayfairerlabs.com
Website: https://wayfairerlabs.com